Introduction.
In collaboration with the British artist Daniel van der Noon, Mads Nørgaard has created an exclusive men’s collection featuring prints from van der Noon’s works. He has transformed his feeling into a caricatured, almost distorted style of palms, art deco buildings and blocks of pastel colors.
This video represents the Daniels redesign of the show-window, which opened his collaboration with Mads Nørgaard.
Feel the 80s.
The collection was focusing on the distortion, palms or pastel colors. This evoked the idea to focus on VHS film look, washed out colors and glitch distortion, which connects with the whole design. Overly it created that old 80s look with feel good vibes.